Brute Insecticide Pour-On provides long-lasting residual control of lice, horn flies and Gulf Coast ticks on lactating and non-lactating beef and dairy cattle. For use in cattle rubs, dilute 16 oz. of Brute Pour-On with 10 gal. diesel fuel or oil. When applied to horses as a whole body wipe, Brute Insecticide Pour-On controls black flies, face flies, horn flies, lice and ticks, and aids in control of stable flies, horse flies, deer flies, house flies, bot flies and eye gnats. One 16 oz. bottle of insecticide treats 64 head of 500 lb. cattle or 32 head of 1,000 lb. or larger cattle and contains 10% Permethrin.