I have used this for several decades and have never really noticed it working as an attractant. What it has always worked best for me is a calming scent. Over the decades I have had doe and buck both bed down under my stand after alerting to the scent. I have had both doe and buck put their noses on the scent wicks and even had buck lick the wicks. Most recently I had a 4-point buck go from wick to wick sniffing and licking the wicks. As said before, I haven't seen any indication that it attracted deer, but rather got deer to calm down and hold near the scent. I have had so called attractants actually spook deer, but stay as scent free as possible and this Trail's End 307 helps cover your scent and hold deer close. Highly recommended by this old man with 50 plus years in the deer woods.

[This review was collected as part of a promotion.] My 11 year old daughter used this recently for her hunt in November and got a nice 8 point buck using this. He came in pretty fast after we got it to the blind.

[This review was collected as part of a promotion.] My husband tested out this product when he went hunting. Said it seemed to work well to cover his scent. Deer did come in to his tree stand. He plans to continue using it for hunting.

[This review was collected as part of a promotion.] I gave this to my partner to try because he goes hunting. He gave this an A+. He was able to go unnoticed by the deer and the smell isnt that bad he says.