The Knibbes host thousands in their large enclosed pavilion, which was built to host corporate and private events.
So Chuck and Sharon returned to Spring Branch to eventually take their place as the next generation of Knibbes to run the ranch. They live in the house Chuck grew up in, just a stone's throw from his mother, Marie, now 96.
Shannon and Chad, like their father, have left the ranch to make their mark in the world. She's a flight attendant; he's in commercial real estate. They say they'll eventually return, Chuck says, and time will tell.
Sharing the Ranching Life
Ranching has always been a demanding way of life for those who choose it. Chuck's father and those of his generation struggled through a crippling drought. Now, as profits decline and housing and commercial development encroaches upon once-vast rangelands, Chuck and his generation are finding that the true ranching lifestyle is becoming a challenge to maintain.
That's why some ranchers, and farmers, turn to creative ways to bring in additional income. Bed and breakfasts, dude ranches, lodges, u-pick farms, fishing, hunting, camps, tours, and greenhouses have become attractions at what once were farms and ranches devoted solely to raising crops or livestock.
"If you love the business, you have to figure other ways of getting business," Chuck explains.
So when Marriott Rivercenter/Riverwalk hotels in San Antonio needed a place to provide ranch adventures for corporate and convention visitors, weddings, and private events, Chuck and Sharon invited the hotel's management to experience it for themselves.
"The people from the Marriott fell in love with the ranch," Sharon says.
So the couple entered into a partnership that brings visitors to the ranch about 70-75 times per year — averaging about 1½ events per week, Chuck says. Groups have reached as large as 4,200 and as small as 40, though most average about 485, he says.
It's not a dude ranch; guests don't do any work. Rather, they enjoy live music by local artists or big names such as the Oak Ridge Boys or Sara Evans, dancing, and dining inside a 12,000-square-foot country hall, a beer garden, a full-scale rodeo arena, trail rides, skeet shooting, hiking, or team-building activities.
"We give ranch tours and show what Texas ranching is all about," Sharon says.
For the Knibbes, it's all about the land, and roots, and cattle. And doing what it takes to continue the life that Hans Knibbe first made possible all those years ago.
Out Here editor Carol Davis is the granddaughter of Texas farmer Luther B. Hill.