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Work Hard. Have Fun. Make Money.
Mission
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Mission

“Work Hard. Have Fun. Make Money.” For more than 70 years, these words have guided our success at Tractor Supply. They’re the basic philosophy behind every facet of our operation, and a big part of our mission:

Jim Wright standing next to our Mission and Values poster
The Tractor Supply Mission & Values are supported across the organization - from team members in the field, at the store support and distributions centers, among our leadership team as well as by our Chairman and CEO, Jim Wright (pictured above).

To work hard, have fun and make money
by providing legendary service
and great products at everyday low prices.

What does this mean? For our business, this means we are committed to being the most dependable supplier of basic maintenance products to farm, ranch and rural customers. For our people, we value honesty, integrity, mutual respect and teamwork above all else. We are an open company where everyone has the information and tools to grow and excel. We encourage risk-taking, celebrate initiative and reward success. For our stakeholders, we are a growth company. We consistently grow sales and profits by continuous improvement throughout the company.

At Tractor Supply, our business—and our growth—are based in values that are shared by the customers we serve:

Ethics. Do the “right thing” and always encourage others to do the right, honest and ethical thing.

Respect. Treat others with the same personal and professional consideration we expect for ourselves.

Balance. Manage your time for both business and personal success.

Winning attitude. Have a “can-do” attitude. Be positive, upbeat and focused. We are winners!

Communication. Share information. Ask questions. Listen effectively. Speak thoughtfully, and let ideas live.

Development. Learn from each other. Teach, coach and listen. Create an environment where everyone can be a star.

Teamwork. Value different viewpoints. Execute the agreed-upon plans. Together, everyone achieves more!

Change. Accept it. Embrace it. Initiate it. Do everything better, faster, cheaper.

Initiative. Seek opportunities. Use good judgment. Take intelligent risks. Champion ideas.

Accountability. Know your responsibilities. Live up to your commitment.